Boathouse Sports Launches First-Event Blanket Collection, in Partnership with ChappyWrap
The blanket capsule includes four designs, including True North Navy, Casco Bay, Classic Navy Stripe, and Fair Winds Navy.
Philadelphia-based outdoor performance apparel brand, Boathouse Sports, has expanded into the world of blankets, collaborating with premier blanket brand, ChappyWrap. The first-of-its-kind outdoor blanket collection features a hybrid of water-resistant and comfortable pieces, perfect for any outdoor activity.
Boathouse Sports was founded in 1976 by two-time US Olympian John Strotbeck. The company has designed and manufactured elite performance outerwear along with uniforms and training gear for more than 10 million athletes.
“Boathouse Sports has prided itself on designing high-quality performance apparel for outdoor enthusiasts of more than 40 years, and we are excited to expand into this new market in collaboration with ChappyWrap,” said Cindy DiPietrantonio, CEO of Boathouse Sports. “ChappyWrap’s reputation for producing premium blankets makes working together the perfect partnership. Together, we’ve blended ChappyWrap and Boathouse’s expertise to create a fresh design concept and a collection featuring striking craftsmanship.”
Each blanket is reversible and features ChappyWrap’s warm, soft, cotton-blend fabric on one side, and Boathouse Sports’ premier Supplex® outdoor fabric that is designed to keep dry while cozying up outdoors with on one another. Just in time for nice weather, the water-resistant outdoor blanket is perfect for various outdoor activities from camping and picnics, to boating and watching sporting events outdoors.
Christina Livada, President of ChappyWrap says, “our customers know they can rely on the cozy warmth and durability of a Chappy, and we’re thrilled to launch this new category with Boathouse so they can experience that same coziness in all their outdoor adventures.”
ChappyWrap blankets are recognized for their hand-finished details, and a soft, plush feel that’s lightweight yet warm. The new blanket collection is designed from premium fabrics and textiles made to last and is available for $115.